THE EVOLUTION OF TECH AND HOW IT AFFECTS YOUR BUSINESS

Chinedu Ogbonna
2 min readOct 26, 2021

Have you wondered how will business ecosystem look like a few years from now?

Or rather how is it looking like now?

Let’s backtrack to 15 to 20 years ago when website integration in the business ecosystem is beginning to gain needed attention, the brick-and-mortar business type seems to be winning. There was much emphasis on the traditional marketing, printing of flyers and to the big business, TV ad.

These marketing strategies yielded a great profit. And the big names and those with income had some record high profit. But none was worth $1 trillion.

1 trillion dollars…

I’m sure you will be reminded of the latest news on the worth of Tesla…

As much as it is a milestone for Tesla, it’s also an invitation and heralding of a new business ecosystem that every type of business structure should take a cue from.

Hello. Take a cue from…

Now, let break the egg….

The evolution of tech has started birthing precise decision making influenced by well accurate data. And even much more with Cloud tech and its robust micro-services offering. And we are going to be experiencing even much as the years roll.

Are you thinking what I am thinking….

Both as a geek and a business owner, these tech developments answered one major concern in the business world …. CUSTOMERS’ SATISFACTION DELIVERED IN SPEED.

With solutions to pain points coming fast, engagement will be on a level high and so will be the income of the business….

In the end, everyone is satisfied. The company wins, and the customers’ win… a win-win situation!

As an entrepreneur, this should be sounding great and the future should be exciting, full of cash and business fulfilment. Yes!!!!

But just like some companies were left behind during the birthing of the Fossil Fuel Era, and lots of ground were lost, so there is a red flag here…

The evolution of Software Integration comes with decision making backed with data. Businesses become intelligent in satisfying their customers’ needs. Customers’ too grow in their satisfaction needs. Sadly, companies are left behind who still fail to see this evolution.

And speed is the utmost currency in this new marketing ground…

The business that can satisfy her customers’ need with accuracy and speed take the spoils home. And Software integration is making sure of that.

Finally, I am sure to the staff of Tesla, the 1 trillion dollars is neither the fulfilment nor the goals. The principle is, and the implementing tools are!

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Chinedu Ogbonna

I am a writer, lover of history and sport. A social media strategist and I love Jesus and my family!